Business Case

ASA

ASA, as a member of USG People, is a recruitment agency targeting young

professionals and students in Europe. They focus both on full-time and on

temporary/part-time employment, customer care, and other human resourcesrelated

services.

 

Over decades, ASA has proved to be a reliable partner, as more and more job seekers, as well as employers, are applying for its services.

Among the services provided by ASA there is a service concerning the provision of temporary unskilled labor. The main source of this kind of labor are young people, mostly students. The people in this demographic group have a very fragmented schedule and are consuming and interacting with information in a different way than the older generations.